EKIN ERGOK



designer crafting bespoke brands through identity and illustration.





works



 
The Corner Store
(THE MERCER)
OR’ESH
Cherry
Aimee
NAOA
The Brooklyn Mirage
Chemtov
Heroes
Pearl Box
Thom Sweeney
Sartiano’s
Indie Beach
DOUBLES
Somme Slovi
(SUB)MERCER
Bar Bambino
Lili &Hernando
Merveilles
Chez Louis
Café Louis
ICP
Form Mag
Shycook
Maak Haus Mag
Zazzy’s Pizza
Lost in Paradise
Innocent Yesterday
SNOB
Double D’s
UNION 22
Skynet Media Event
Aging Young Rebel
2GET4




personal




Book of Creatures

Lil Monsters

Soda

Paintings





about


ekin ergok is a new york based creative director and brand designer working primarily with clients in the united states and france. alongside his work with &LANA as a senior designer, he specializes in bespoke identities and illustration, bringing over eleven years of experience across creative agencies, hospitality, and fashion. his work focuses on tailored visual systems with clarity and character. 









︎ @ekin_ergok
︎  /ekinergok






Copyright © 2026 Ekin Ergok

EKIN ERGOK                   ︎


a graphic designer crafting bespoke brands through identity and illustration.

LOST IN PARADISE

Rooftop Lounge

New York, US - 2022

︎Visual Identity ︎Collateral Design ︎Environmental Design ︎Social Media Design




Summary

Lost in Paradise is a luxurious rooftop lounge in Long Island City offering 360-degree views of the NYC skyline and a premium social dining experience. I led the creation of the complete visual identity, including the logo, visual tone, and identity guidelines. Additionally, I designed graphics for social media campaigns and printed collateral to support marketing and promotional efforts.

The scope of work included:

  1. Visual Identity: Developed a refined logo and visual system that conveys a sense of tropical luxury and an elevated social lifestyle. Defined typography, color palette, and brand tone to ensure consistency across all touchpoints.

  2. Collateral Design: Created print and digital materials such as menus, promotional graphics, and social media assets that reflect the lounge’s sophisticated yet vibrant atmosphere.

  3. Environmental Design: Designed in-lounge visual elements, including signage, wall graphics, and decorative motifs to enhance the immersive tropical experience.

  4. Social Media Design: Developed on-brand graphics for Instagram and other platforms, supporting engagement, event promotion, and brand storytelling.


Goal

The goal of this project was to create a cohesive, luxurious-tropical visual identity for Lost in Paradise. The visual system balances elegance and vibrancy, using logo, color palette, and graphic elements to convey a high-living, positive atmosphere. The identity was designed to support investor presentations, attract guests, and ensure a consistent, memorable brand experience across all digital, print, and environmental applications.

Client

Lost in Paradise Rooftop Lounge is part of Hudson Capital Group Ventures and is located atop the Z Hotel in Long Island City. The venue offers unparalleled views of the NYC skyline and provides a unique dining and social experience, combining elevated design, tropical aesthetics, and a vibrant atmosphere.



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