designer crafting bespoke brands through identity and illustration.
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ekin ergök is a new york based creative director and brand designer working primarily with clients in the united states and france. specializing in bespoke identities and illustration, he brings over 11 years of experience across creative agencies, hospitality, and fashion. his work focuses on tailored visual systems with clarity and character.
for all inquiries:
ekinergok@gmail.com
︎ @ekin_ergok
︎ /ekinergok
Copyright © 2026 Ekin Ergok
a graphic designer crafting bespoke brands through identity and illustration.
SOMME SLOVI
Contemporary Fashion Brand
New York, US - 2021
︎Visual Identity ︎Illustrations ︎Print Design ︎Web Design
Summary
I created the visual identity for Somme Slovi, a contemporary fashion brand in New York. The work included a custom logotype, a cohesive design system, an e-commerce presence on Shopify, and brand applications across print, packaging, and social media. I also collaborated with the Creative Director on original textile prints for the VOL II collection to ensure the identity connected directly to the product line.
The scope of work included:
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Visual Identity: Designed a custom logotype, typography system, color palette, and layout rules that establish a modern, robust character.
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Web Design: Designed and structured the Shopify website with a clean UX, product pages, and editorial storytelling modules that translate the brand online.
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Print and Packaging: Produced lookbooks, hangtags, garment labels, shipping materials, and event collateral for a consistent physical brand experience.
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Illustrations and Collection Prints: Collaborated on original prints for the VOL II collection and supporting graphic elements for campaigns.
Goal
The goal was to establish a distinct and contemporary visual identity for Somme Slovi. The custom typography was crafted to feel clean and powerful, while the broader system integrates cultural references and tailored silhouettes into a cohesive framework. The outcome is a comprehensive identity that reflects the brand’s core values and stays consistent across digital, print, and product touchpoints.
Client
Somme Slovi is a New York-based fashion brand that focuses on mixing cultural references and silhouettes and gravitates to re-imagine designs into a conceptual framework amid sportswear and traditional tailoring.
