SOMME SLOVI
Contemporary Fashion BrandNew York - 2021
︎Visual Identity ︎Illustrations ︎Print Design ︎Web Design








Summary
I created the visual identity for Somme Slovi, a contemporary fashion brand in New York. The work included a custom logotype, a cohesive design system, an e-commerce presence on Shopify, and brand applications across print, packaging, and social media. I also collaborated with the Creative Director on original textile prints for the VOL II collection to ensure the identity connected directly to the product line.The scope of work included:
-
Visual Identity: Designed a custom logotype, typography system, color palette, and layout rules that establish a modern, robust character.
-
Web Design: Designed and structured the Shopify website with a clean UX, product pages, and editorial storytelling modules that translate the brand online.
-
Print and Packaging: Produced lookbooks, hangtags, garment labels, shipping materials, and event collateral for a consistent physical brand experience.
- Illustrations and Collection Prints: Collaborated on original prints for the VOL II collection and supporting graphic elements for campaigns.